The secret behind creating greater customer experiences with Salesforce

Author : Hardik Gohil   Posted :

Creating greater customer experiences is the key to success for any business. Today, companies that put the customer experience first are the ones that are performing great and gaining success faster. However, creating greater customer experiences across a wide range of touchpoints is easier said than done. Many companies often struggle to boost their sales and elevate the customer experience. In this case, Salesforce implementation can help businesses build lasting relationships with their customers and grow faster.

Not only has Forbes recognized Salesforce as one of the most innovative companies for five consecutive years, but also it is by far the largest and most popular CRM system. Salesforce has been the market leader for a long time and today the world’s most innovative companies-small, medium, and large-use Salesforce to create great customer experiences and close bigger deals faster. But what is it about Salesforce that has so inspired them? And more importantly, how can it bring value to your business?

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Salesforce is for everyone!

It is apparent that any company would want to have a CRM that fits its industry segment. Many companies believe that industry-specific CRMs can generate higher ROI as opposed to a one-size-fits-all CRM, which is true to a certain extent as well. However, that’s not the case with Salesforce. In fact, it is for everyone! That’s right. Below are some of the reasons why Salesforce is a one-size-fits-all CRM.

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What does Salesforce mean to your team as well as your business?

For sales reps: They can manage customer information in the most efficient way, meaning they will spend little to no time in juggling the data and more time with customers to increase sales.

For sales managers: They can gain real-time visibility into various business processes and team’s activities, meaning they can forecast sales more accurately and report with ease.


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Best practices for Salesforce CPQ implementation

Salesforce CPQ is a gamechanger for marketers. It provides the sales team with the ability to perform seamlessly by automating the entire sales process.

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For marketers: They can connect with customers by harnessing the power of social media, so that they can effectively extend the company’s voice, reach new audiences, and build an extensive client base.

For customer service: Provide a greater customer service by connecting all the conversation that happens on different channels at a single place. This way, you can communicate with your customers more effectively while reducing your overhead costs.

Salesforce enables you to keep customer data at your fingertips, which leads to better customer management and allows you to learn more, provide the right message or answer when they need it, improve efficiency, sell more, improve constantly as you go along, and keep every customer satisfied.

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