Data monetization services
Convert your data into a source of revenue by improving operations, productizing datasets or insights, and selling information solutions.
Schedule a consultationConvert your data into a source of revenue by improving operations, productizing datasets or insights, and selling information solutions.
Schedule a consultationOur Clients
Data investments succeed when an organization generates more revenue from its data assets than it invests in producing and managing data. Many times, a company’s data trapped in isolated processes and platforms, and is incomplete, inaccurate, and poorly defined. In many cases, the focus remains on breaking data out of silos and applying it to specific use cases. For example, tracking customer churn or spotting supply chain delays. This is good exercise, but you can do more with the same data.
The best data monetization services take your internal (e.g., accounting data), external (e.g., consumer credit data), structured (e.g., customer orders) or unstructured (e.g., customer support transcripts) data, and decontextualize it. We then prepare data assets that everybody in your company can access and reuse for multiple purposes. We also integrate advanced analytics into your system to make your data assets accurate, complete, standardized, and understandable.
Generate returns by applying data to make operations better, cheaper, and faster. This pathway focuses on process improvements that reduce costs and increase efficiency.
For example:
Increase revenue by embedding analytics features and data-driven experiences into existing offerings. This creates product differentiation and enables premium pricing.
For instance:
Create new revenue streams by packaging and selling data products, insights, and analytics assets to external customers. They generate added value and long-term revenue.
Such as:
Unlock the commercial value of your data. Let’s identify your highest-ROI opportunities across datasets, insights, and machine learning models.
Get a capability assessment
We implement master data management, metadata frameworks, and data quality processes that decontextualize your data from single-use applications. It delivers liquid data assets which you can recombine for multiple monetization initiatives.
How we extract the value from your data:
Transform your data into valuable assets by upgrading a data platform. We upgrade your cloud-native capabilities with containers, microservices, and zero-copy architecture. You will find improved data freshness, reduced storage costs, and enhanced data security.
We modernize data platforms by implementing:
Monetize your data with analytics and AI by selling or licensing premium insights, proprietary data feeds, and benchmark reports to partners or through data marketplaces. We build secure, market-ready data products from your datasets or AI models.
We build and deploy:
We help you package your data, insights, or machine learning models into secure, market-ready products that create new, scalable revenue streams. Our end-to-end service covers everything needed to deliver a compliant and profitable data product.
We help you build and launch profitable data products by:
We monetize your data by architecting secure API ecosystems. Our specialists design role-based integration architectures that simplify data access for your partners and customers, and generate new revenue streams.
By treating your APIs as products, we provide:
We evaluate your data landscape, current capabilities, and market opportunities to create a prioritized monetization roadmap.
We implement foundational capabilities required for your chosen monetization strategy, focusing on data liquidity creation.
We launch focused pilots that demonstrate financial returns, measure user adoption rates, and build organizational momentum.
We expand successful pilots across business units, customer segments, and geographies while continuously improving returns.
We evaluate key data maturity indicators to design effective data monetization solutions and ensure measurable ROI.
Identify high-value datasets, insights, or models through assessment
Our 20+ specialists build monetization models with secure architecture
API-first architecture with 24/7 performance, reliability, and scale
End-to-end compliance with GDPR, CCPA, and SOC 2
Secure data exchange, cataloging, and productization
Start with a strategic assessment of your data landscape, capabilities, and market opportunities. We catalog your data assets and evaluate their usability and business value. The next step is choosing the right monetization path from improving operations, enhancing productization with data, or generating new revenue streams.
We evaluate your data’s accessibility, integration, and reuse potential to measure liquidity. For data assets, we assess data liquidity. For readiness, we benchmark your capabilities and identify gaps in infrastructure, governance, talent, and customer understanding. The result is a maturity model showing where data monetization services can bring revenue.
Common challenges include data privacy compliance, poor data quality, and fragmented systems. Managing internal resistance and building trust in insights are also key hurdles. Addressing these challenges early ensures a focused, compliant, and revenue-generating monetization strategy.
Data monetization converts data into a strategic asset that drives revenue. It enables smarter operations, enhances product value, and creates new income streams. Beyond profits, it strengthens customer relationships and builds lasting competitive advantages.
Yes. SMBs can start small using cloud tools and managed services to analyze their unique datasets. By identifying niche data assets and scaling through pilots, they can unlock steady, sustainable revenue opportunities. Success lies in identifying distinctive data assets and choosing monetization pathways that fit your scale and strengths.
Almost every industry holds data assets with monetization potential, from manufacturing, finance, healthcare, to telecom. Each industry can generate revenue by turning operational or customer data into insights or new services for third parties. Strategies differ by industry, but the goal remains maximizing data-driven value.
Softweb Solutions guides clients through four stages: assessment, capability building, pilot execution, and scaling. Our experts in business strategy and data architecture create tailored monetization frameworks. Every engagement includes clear success metrics tied to operational improvements, product enhancements, or revenue generation.
Achieve more with data by shifting focus from insight generation to value creation
Identify a compelling data monetization use case, calculate its worth from data to value realization with us, and ensure that your organization drives financial returns.
