Magento is undoubtedly among the world’s most popular open-source platforms to grow your business. Thousands of business brands worldwide consider Magento as the best e-commerce platform for successfully running their online stores. Though many Magento users have already migrated to Magento 2, a large percentage still uses the initial version.
If you are among those who are still running e-commerce business on Magento 1, then it’s time to make some serious decisions on the future of your online business. In this blog post, we will discuss why it is crucial to migrate to Magento 2.
Magento 1 End of life support
Magento has officially announced that they will be ending support for Magento 1 effectively from June 2020 onwards. So, what does this mean for Magento 1 users? Will the Magento 1 websites stop working after the support ends? No! This means there will be no security patches, code fixes or feature improvements for the version.
The future lies in Magento 2
Migrating to Magento 2 is a really good solution as the latest release, version 2.3, has got rid of many issues that previous releases had. Some of the new advancements introduced in Magento 2 include progressive web apps (PWA), page builder, asynchronous API, and multi-source inventory (MSI). New opportunities are opening up with these functionalities.
If you have been running your store on Magento for the past several years, it is now time to migrate to Magento 2 quickly and make sure your business is not affected. Moreover, since the life support of Magento 1 is ending soon – it is also logical to migrate to Magento 2 before your business operations get interrupted.
Although some businesses are taking time moving to Magento 2, it is assuring that Magento 2 is designed to provide a better experience for customers and admin.
Moreover, it is expected that many businesses will move to Magento 2 from either Magento 1 or other e-commerce platforms, to start brand-new online stores. Therefore, there are numerous extensions available to help you conveniently upgrade to the new version. With all of that being said, it is advised that migrating to Magento 2 is the best choice.
Some of the awesome benefits you will get in Magento 2
Magento 2 sites will run about 20% faster than Magento 1 sites, so when you migrate to Magento 2, your sites will result in improved search engine rankings and increased sales.
Streamlined Checkout Process
Magento 2 introduces an easy two-step checkout process – shipping and payment. It is designed to offer customers a faster checkout experience by using one-time stored payment credentials. It even saves shipping information that helps to confirm the purchase in quicker time. Basically, it promotes easier checkout processes and helps to increase sales.
Better Admin Interface
Magento 2 offers a clean, user-friendly experience where even the most non-technical users can find and add new product listings with ease.
With the continuous increase in smartphone usage and m-commerce picking up in the past few years, mobile commerce has been prioritized in Magento 2. Therefore, with the release of progressive web application (PWA) studio in Magento 2.3, customers can take their mobile performance even further with better responsive sites.
Improved testing capabilities
Testing the system to ensure smooth and proper functioning is an important factor and with Magento 2, it has been simplified further. It is now easier to check whether adding new modules and features would conflict with your existing system or not. A built-in framework is now introduced for testing that will run automated tests on the online store regardless of its size.
Easy upgrade and installation efforts
Magento 2 contains information about version policies and compatibility of upgrades with current versions. Therefore, it becomes easy for developers to leverage the platform with better knowledge. Also, it includes a standalone installer, which supports fast and smart installations with preliminary checks of the installation environment. Moreover, Magento 2 offers better adaptability for extension installations and upgrading procedures.
Multiple key integrations
Magento 2 enables integrators and developers to leverage its web API framework to use web services. The framework supports both Representational State Transfer (REST) and Simple Object Access Protocol (SOAP), while the web API coverage remains the same for both. This facility allows developers to carry out multiple integrations.
Email marketing automation feature
Magento 2 offers email marketing automation, so it is easy to design, send and track intelligent and automated marketing emails to your customers.
Advanced reporting is a powerful solution for performing analytics in Magento 2. Also, it gives you access to a suite of dynamic reports that are based on product, order and customer data, including a personalized dashboard that is tailored to meet your business needs.
The final say
Are you still thinking about what should be your next step? Get in touch with our Magento developers and discuss how you can move forward. And if your are among those merchants who have already made up mind to upgrade to Magento 2 – we can help you with architectural planning, data migration, UX design and development and more. Simply bring your query to us!