The many challenges confronting the Softweb development team in this assignment included:

• Developing a robust framework capable of managing millions of users at the same time without slowing the site down.
• Developing and incorporating an extensive list of profile customization options, complex ranking systems and voting contests designed for enhancing users' active participation.
• Synchronizing integrated features like blogs, messenger and mail to function smoothly while being executed simultaneously.
• Enabling the site to operate at top speed even in peak traffic hours and maintaining good load balance.
• Ensuring safe and secure transfer of data.

After analyzing the needs of our client we recommended a Database driven portal incorporating an events calendar, an on-line forum, a store and shopping cart for individual merchants, a knowledge base for country related topics such as exploring the terrain discovering & navigating horse trails etc, membership section with three different categories to choose from, photo gallery, online event participation, kitchen and recipe corner.

We developed a dependable, technically sound content management system powered with cutting edge technology so as to make the whole portal seamless and easier to maintain at the backend. This provided a modular, content management application frame work that made it possible for the client to respond and adapt quickly to the changing preferences of its customers.